Service
Branding & Identity
A clear, consistent brand identity that makes your business recognisable and easy to trust: positioning, brand voice and visual direction.
Your brand is more than a logo. It is how people recognise you, what they expect from you and why they trust you. I help you define a brand that is clear, consistent and ready to use across your website, social media and marketing.
What this includes
- Brand discovery: understanding your business, your customers and your competitors.
- Positioning and messaging: what you offer, who it is for and how you say it.
- Brand voice guide: how your business sounds in writing and in video, with do and do-not examples.
- Visual direction: colours, typography and image style, with simple rules for using them.
- Social media assets: profile and cover images, post templates and highlight covers that match your identity.
Who it is for
New businesses that want to start with a strong foundation, and established businesses whose marketing feels inconsistent or out of date.
How it works
We start with a short conversation about your goals, agree the direction, then build and refine your brand guide step by step. You receive a clear, practical document you can reuse for every new campaign.