Case study

Salas Training LLC – Social Media Management & Content Creation

Youth Soccer Training & Sports Development · Coaching Brand CLIENT Coach Salas INDUSTRY Youth Soccer Training STARTED August 28, 2026 ROLE Social Media & Content Management Assistant Salas Training LLC runs youth soccer programs that build confidence and skill through play. The brand needed consistent, energetic socia…

Cover slide of the portfolio presentation: My Work for Salas Training LLC

Overview

Youth Soccer Training & Sports Development · Coaching Brand CLIENT Coach Salas INDUSTRY Youth Soccer Training STARTED August 28, 2026 ROLE Social Media & Content Management Assistant Salas Training LLC runs youth soccer programs that build confidence and skill through play. The brand needed consistent, energetic social media content to promote its training sessions, camps, and registration windows while keeping a clean, recognizable visual identity across every post. This is an ongoing engagement.

Challenges and approach

The project focused on building a consistent, energetic social media presence for Salas Training's youth soccer programs. I developed a content calendar, designed branded static posts and carousels, created Instagram Stories, and repurposed on-field photo and video footage into shareable content — all while promoting training programs, camps, and registration windows and maintaining a clean, recognizable brand identity across every post.

What I contributed

Weekly Instagram Content Planning; Social Media Strategy & Content Calendar; Static Post & Carousel Design; Instagram Stories Creation; Promotional Graphic Design; Photo & Video Content Repurposing; Social Media Caption & Copywriting; Content Scheduling & Publishing; Training Program & Camp Promotion; Registration & Event Announcements; Brand Visual Consistency; Content Review & Revisions