Overview
Brian Barbosa operates a real estate investment brokerage and wanted to establish a consistent, professional online presence across major social media platforms. The business needed a structured marketing strategy, regular content publishing, and social media management to strengthen brand visibility, communicate its services, and connect with potential clients and investors.
Challenges and approach
Brian Barbosa needed a comprehensive social media marketing approach for his real estate investment brokerage, with consistent brand communication across Instagram, Facebook, and LinkedIn. I was responsible for developing the marketing strategy, planning and creating content, managing social media accounts, and scheduling and publishing posts according to the content plan. The project also involved managing the client's personal social media accounts and reposting relevant content to maintain a consistent online presence across both personal and business profiles.
What I contributed
Social Media Strategy & Planning; Instagram, Facebook & LinkedIn Management; Social Media Content Creation; Marketing Plan Development; Content Calendar Management; Content Scheduling & Publishing; Personal Social Media Account Management; Content Reposting & Brand Consistency
