Case study

Felipe Sepulveda – AI Model Social Media Management & Growth Marketing

Digital Marketing Specialist for Sales, Traffic & Follower Growth The client wanted to build and grow the online presence of an AI-generated model across social media platforms, using digital marketing strategies to attract followers, increase engagement, and generate traffic toward an exclusive subscription platform.…

Cover slide of the portfolio presentation: My Work for Felipe Sepulveda

Overview

Digital Marketing Specialist for Sales, Traffic & Follower Growth The client wanted to build and grow the online presence of an AI-generated model across social media platforms, using digital marketing strategies to attract followers, increase engagement, and generate traffic toward an exclusive subscription platform. The marketing approach focused on establishing the AI model's online identity, creating engaging promotional content, growing its audience, and using social media channels to drive potential subscribers to the platform.

Challenges and approach

The project focused on developing and implementing a digital marketing strategy for an AI-generated model to strengthen its social media presence, grow its audience, and increase traffic to its subscription platform. I managed the model's presence across relevant social media platforms, developing promotional content and marketing strategies tailored to each platform. The objective was to build audience awareness, encourage engagement, and guide interested followers toward the exclusive subscription platform. My work also involved monitoring advertising campaigns, analyzing performance metrics, and adjusting marketing strategies to improve traffic, follower growth, and overall campaign effectiveness.

What I contributed

AI Model Branding & Online Positioning; Multi-Platform Social Media Management; Social Media Strategy & Planning; AI Model Promotional Content Creation; Audience Research & Targeting; Follower Growth & Engagement Strategy; Social Media Advertising Campaigns; Traffic Generation & Subscription Growth; Campaign Performance Analysis; Marketing Strategy Optimization